How many leads became patients last month?
If that answer is a guess, your marketing is guessing too.
Qualified bookings
Six connection points.
Most clinics buy these from different vendors. Nothing passes between them. Pick a point.
Creative. Ads answer what patients ask. The page keeps those words.
Creative
Ads answer what patients ask. The page keeps those words.
Example Hair RestorationSponsored
Where do the grafts come from?
Your surgeon explains the donor area in 40 seconds.
Targeting
Google and Meta, working together, within driving range.
- Googlehair transplant cost
- MetaWithin a two hour drive
Landing page
It repeats the ad and books on the spot.
Where do the grafts come from?
Book a consult
Booking
Patients pick a time. It lands in your calendar.
New bookingThu 10:00
- SourceMeta, ad B
- FunnelReady to book
In your CRM and your calendar.
Feedback
A kept consult points back to the ad behind it.
Booked46
Kept31
Surgeries5
Optimization
Budget moves to the ads patients show up for. The next ad starts there.
Ad B6 booked, 5 kept. Budget up.
Ad D12 booked, 4 kept. Budget down.
What gets built
Creative
Ads written in the words patients use.
Targeting
Google and Meta, within driving range.
Landing pages
One for each city and procedure, matched to its ad.
Booking
Patients pick a time on the page.
CRM connection
Every booking lands in your CRM with its source.
Reporting
Every week, what the funnel booked and what it cost.
Three steps.
You pick how far.
Audit
$1,500
Clicks from the wrong patients. Pages that lose them. Bookings that never show. At least three leaks or your fee back.
Build
Flat fee
The parts you are missing, connected to the CRM you already use.
Run
Flat monthly, plus ad spend
The whole funnel, tested and tuned, with a weekly report. Three months to start, then month to month.
How we measure
- Lead
- Someone raised a hand: a form, a call or a booking.
- Qualified
- Right procedure, right distance, ready to talk price.
- Booked
- A consult with a date and time on your calendar.
- Kept
- The patient showed up, in person or on video.
- Surgery
- A date on your surgery calendar.
The funnel counts the first three. Your CRM counts the last two.
Leads127
Lost before this: people who click and never reach out.
Qualified leads64
63 weren't the right fit.
Booked consults46
18 qualified and never booked.
Kept consults31
15 booked and didn't show.
Surgeries scheduled5
26 kept their consult and haven't booked surgery. 8 are still deciding.
Cost per transplant$1,680
$8,400 in ads, 5 surgeries so far.
If you run the front office
- Common questions get answered before the patient calls.
- New bookings land in the calendar you already use.
- Usually no new software to learn.
What you can hold us to
- Your accounts stay yours.
- Nothing runs until you approve it.
- We'll tell you when marketing isn't the problem.
Questions
What happens if we leave?
You keep the accounts, the pages and the reports. They're in your clinic's name. The monthly service runs three months to start, then month to month.
Who else have you done this for?
We've driven bookings across a host of industries, elective medical care included. Hair restoration is where we focus now, and your audit shows you what we'd fix before you commit to anything bigger.
We already have an agency.
That's fine. If they already show you what each booked consult costs by channel, you may not need us. If they don't, the audit shows what it would take, and it works for whoever runs your marketing.
Do you need access to our CRM?
Just a connection, so every new booking lands in your CRM with its source. Your team keeps running it, and your medical notes stay where they are.
Do we need new software?
Usually not. The funnel connects to the CRM and calendar you already use.
Can you just fix our tracking?
Yes. The audit and the build stand on their own. You can keep whoever runs your marketing now. The weekly report comes with the monthly service.
Ready to scale your digital marketing?
For clinics looking to increase qualified bookings.